I have used this for about six months now and I love it. I had always used Clinique BB cream (and tried their CC but did not like it for my skin) but now I use this instead.
The coverage is mild to moderate, like one would expect from a BB, but my favorite part is how it smooths the texture of my skin. I have large pores and it does a great job of covering them (without clogging them).
The illumination is perfect too- not too shimmery or sparkly, just slight sheen.
If one was really serious about smooth texture and color coverage, it would be a great product to use as an illuminating primer underneath foundation, but I prefer to use it alone, with a little concealer and some bronzer powder!
I believe that this is a great value because I have used this daily and it has lasted me MONTHS!