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I saw this in the Birchbox SoHo store and I was really interested to try it out because I loved the scent. It smells really strong, but when you put it on I was pleasantly surprised that it mellowed out. I gave it 4 stars instead of 5 because although it does give your hair volume and makes it smell nice and act more manageable, it is only so-so when it comes to being a dry shampoo. It definitely made my hair less oily and softer, but it's definitely not as strong as drug store brand dry shampoo. Either way, I did like it and it worked for me, just not as strong as I would have liked.4