Goes on easy, clump-free, and smooth, is water-resistant and smudge-proof, and the best part: it removes easily with a warm wet washcloth and gentle pressure. No more greasy makeup removers, and no irritating flakiness or gross chemical smells. (like some mascaras I won't name! You know which ones I'm talking about...)
Serioulsy, ladies, you need to try this product.