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This is the best primer I have ever used! I have tried everything out there (or it seems that way lol), and this one is by far the best. It evens out my skin tone, appears to reduce my fine lines, and makes my skin brighter. It has a soft silky texture that goes on smooth and even. The price is high (VERY HIGH) in my opinion, however when bought with a coupon (search at retailmenot), it becomes more reasonable. I really love this product; it does everything that it claims and more in my opinion.

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