Editor's TipEditor's Tip

Make sure you never run out of this elusive scent by picking up the matching 100 ml bottle.

Juliette Has a Gun

Birchbox Breakdown

Romano Ricci, the self-described “offbeat dandy of the perfume world”, only used one element—Cetalox—to create this minimalist perfume. Even if you'’ve never heard of it, you’'ve undoubtedly picked up its scent. Used as a back note in thousands of fragrances, Cetalox (a synthetic substitute for grey amber) takes center stage in Not a Perfume. The result is elegant, pure, spicy, and completely allergen-free.

How to Use

Even if you’ve never heard of Cetalox, you’ve undoubtedly picked up its scent. Used as a back note in thousands of fragrances, Cetalox (a synthetic substitute for grey amber) takes center stage in Not a Perfume. The result is clean and pure, as well as being allergen-free.

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Product Reviews & Sample Feedback

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Most Helpful Customer Reviews

Sophisticated and Simple
Sampled

I loved sampling this fragrance... It's nice to experience something unique as so many fragrances have started to smell the same as of recent. This is the perfect option for the workplace as its sophistication is classic and unoffensive to anyone who may be anti-fragrance. It smells expensive and subtle.

5
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It's ok

Not my favorite. The sample size is puny. Not excited about it at all. I will most likely not buy this at all...

3
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Very long lasting and strong

It has a woody scent that's not unpleasant, actually rather nice, but a single spritz rubbed between both wrists lasts a shower and 15+ handwashings per day for about three days. It's too strong for me personally; I think if it were more subtle it would be better for me. I actually washed my hands outside of work (medical field, so, lots of handwashing already) trying to make it more subtle and couldn't get rid of it, so if you want a long-lasting scent that'll power through, I don't know, kayaking or hiking, it'd be great. Very natural and forest-y smelling.

3
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Smells good, not going to buy

Smelled fine, but I feel like it didn't stand out enough for me to want to buy.

3
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Love it!

Smells so good. Perfect if you are looking for a new scent for spring. Recommended!

4
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love

I don't really like perfumes but this one was so subtle and smelled so good i'm considering buying it.

5
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Amazing

This is my new favorite. It's one note is amazing. I get compliments all the time. My only complaint is how pricey it is.

5
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Great perfume

I really enjoy this fragrance. It's perfect for summer!

4
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Light Fresh Smell

I enjoy the fresh scent of this. I can see myself wearing this daily. Purchasing in the future, will most likely be something I do

5
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Not perfume!

Love the name of this product - spot on. Just a simple clean scent - perfect for post workout unlike a "regular" perfume that would mask and be over powering. Not musky, not sweet, just fresh. Perfect for summer!

5
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