I was hoping for something a little stronger since my hair is seriously thick and slightly unruly. But this did a fair job. With just half of my hair pulled up and in a bun, it held for all of church and most of the rest of the day. I didn't mind that it got a little messy in front as the day went on (I have layers after all). But when I really started moving around later in the afternoon, the hair came out of that bun pretty fast. If you can do a quick restyle half-way through the day (or maybe if you have a different hair-type than me), this would be a worthwhile purchase for your hairstyling kit.