I love, love, LOVE the way this body wash smells!! It has a nice natural scent that is strong but not perfumey and offensive. And the scent really lingers, both in the air of my bathroom after I've used it, and it lasts for quite a while into the day on my skin, so I don't need to wear a scent on top of it if I don't wish. The only thing I wish is that it were much foamier, and also that it lived up to its 'liquid loofah' name by being truly exfoliating - it isn't, by the way. The fabulous scent more than makes up for these shortcomings, though, and this has become my regular body wash now. I'll never go back!