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I don't know what it is about cream eyeshadow, but I could never really figure it out until I got this brush and Benefit's eyelid primer. It helps it go on smoothly, which is great, and doesn't crease immediately like it does when I use my fingers.
This brush makes applying cream eyeshadows so much easier, not to mention more hygienic. It helps me to easily blend out all of my cream eyeshadows. The brush is also easy to clean and holds up well with frequent use.
I bought this eyeshadow brush to use with my powder eyeshadow. I love that it has a small brush head. A quality brush for a great price!