theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.
theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,244 reviews 1,244 Reviews
4.2 out of 5 stars
5 Star
592
4 Star
409
3 Star
161
2 Star
57
1 Star
25
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Age
17 & under
18-24
25-34
35-44
45-54
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Loved this primer!

I was able to use just a little bit, and it not only went a long way, my eyeshadow didn't budge!

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What a great product
Purchased

This primer does not over dry my eyelids. My eyelids feel like they are moisturized and still capture and hold pigment well. Eyeshadow stays put all day long; I just retouch or darken the shades for night time as necessary.

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LOVE!!
Purchased

This stuff is like eyeshadow superglue! I put eyeshadow on last night at 6pm as a test, and its 530pm the next day and it is still there! No touchups! Awesome stuff!

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Wonderful!

I had never tried a primer before and I was pleasantly surprise with this one. My eyeshadow and eyeliner stayed bright and remained smudge free until evening when I went to take it off.

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Was not a bad primer at all

I love this primer, it did almost exactly what I need a primer to do. Except one thing, it creased a lot for me. But I used it for more simple looks and love it that way!

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Perfect Primer!

I finally started using the sample I received and am kicking myself for waiting to long. I was concerned that the texture would be sticky but it tries quickly and holds shadow ALL DAY! No stray shimmer on my cheeks or creases. I am purchasing the full size immediately.

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Perfect

This primer is amazing! I used it everyday. It really makes your eyeshadow and eyeliner looking radiant and vibrant all day long.

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Love!
Purchased

I never used a primer before receiving a sample of this. I couldn't believe the difference! My eyeshadow stays on all day! You only need a small amount, so this lasts for a very long time.

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Wonderful!!!
Purchased

I have owned this primer for a year now and I am so glad I bought it! I have tried other primers and this one is by far the absolute best! It makes the least expensive eye shadows look amazing! I will purchase this product forever!

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just ok
Purchased

Seemed to work well but about half way through the day my eye shadow was creasing and coming off. will likely go with a different product.

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