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I'm a woman of a certain age and go for a natural look. This product is great ...glides on and is not at all irritating. I sometimes put concealer on top, but for everyday use it just looks great by itself. Makes the skin around my eyes look hydrated and healthy, rather than attempting to cover anything up.
I like this -- nice texture, easy to apply. I have used it as a hydrating cream. I like the extra moisturizing in my eye area, and this seems to do the trick. I give it a 5 star rating.