Editor's TipEditor's Tip

Our other Jouer obsession? The brand's Jouer Luminizing Moisture Tint. Try it once and you’ll see what we mean.

Jouer

Birchbox Breakdown

When we discovered Jouer, this miraculous balm is the first product we fell in love with — and our affair is going strong. It’s no surprise that we always have a tube of this on hand: it’s deeply moisturizing, smells amazing, and delivers the prettiest hint of sheer pink color. The best part? It minimizes the appearance of fine lines and boosts your lips naturally without that annoying tingly sensation found in so many other plumpers.

How it Works

The key ingredient in this amplifying treatment is Maxi-Lip, which increases blood flow to your lips without any stinging. Beyond looking fuller, your lips will also be well hydrated because of the built-in vitamin E, shea butter, and jojoba oil.

How to Use

Apply to lips as often as desired. This product is great on its own or as a first step before applying lipstick.

INGREDIENTS: POLYISOBUTENE, OCTYLDODECYL STEAROYL STEARATE, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, OZOKERITE, BEESWAX (CERA ALBA), BUTYROSPERMUM PARKII (SHEA BUTTER), RICINUS COMMUNIS (CASTOR) SEED OIL, TOCOPHERYL ACETATE, ETHYLHEXYL METHOXYCINNAMATE, ETHYLHEXYL PALMITATE, TRIBEHENIN, SORBITAN ISOSTEARATE, PALMITOYL OLIGOPEPTIDE, ISOPROPYLPARABEN, ISOBUTYLPARABEN, BUTYLPARABEN, FLAVOR (AROMA). MAY CONTAIN (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, 77492, 77499), RED 7 LAKE (CI 15850), YELLOW 5 LAKE (CI 19140)

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

1,528 Reviews
4.3 out of 5 stars
5 Star
840
4 Star
459
3 Star
166
2 Star
43
1 Star
20
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Most Helpful Customer Reviews

never knew I needed this!

I don't think my lips have ever felt so good. This product really freshened my lips up after an extremely long dry winter. I am going to make this part of my daily beauty routine. My lips look as good as new! Also - this product is easy to layer on after use.

5
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Nice but not essential
Sampled

I didn't notice an immediate effect from this product but it felt nice on my lips.

3
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so great!
Sampled

This is so plumping and smoothing on my lips. A definite must buy!

5
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It works!!
Sampled

I was surprised when I tried this gloss. Usually these types of products are very sticky and I don't like to wear them. However this product was very smooth and not tacky. It works great under and over your lip products.

4
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LTLE ( Love The Lip Enhancer)
Sampled

Love the way Jouer Lip Enhancer makes my lips feel so soft. I have been through many lip moisturizers and none of them compare.

5
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Not Effective
Sampled

I didn't find this product very effective for me. In addition I do not like to wear many layers on my lips and I currently already wear a balm and a lip gloss.

3
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Pretty Good
Sampled

I like this product, but do not completely love it. I did not see a huge difference in my lip size, but I do like the feel of the product. It makes my lips very soft

4
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Lips
SampledPurchased

Great product. I have bought before but I lost it.i am so glad I got a sample of this in my monthly box

5
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Wow!
Sampled

It's lovely & intense lip balm. I love the conditioning!

4
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boyfriend noticed my soft lips
Sampled

loved this product. It appeared and felt to be very high quality and my lips were so silky smooth my boyfriend noticed. it felt more of a lip treatment other than an every day use but works great for both!

5
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