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Editor's Tip Editor's Tip

Complement this shimmering shadow with Juice Beauty® Defining Eyeliner.

Juice Beauty® Illuminating Eye Color

$12.00 Ships Free
0.05 oz



Birchbox Breakdown

Want to add a little smolder to your look, but can’t bear the thought of rimming your eyes with jet black? Well, do we have a sultry solution for you. This dark chocolate eye color flatters all skin tones for an amazingly subtle smoky eye. Even better, it’s made with all-natural ingredients so you can feel good about using it on the delicate skin around your eyes.

How to Use

For a subtle wash of color, tap a small amount of powder onto the lid of the jar, swirl your Juice Beauty® Multi-tasking Eye Brush around, then tap off any excess and sweep across lids.

Organic powders of manihot esculenta (organic tapioca)*, zea mays (organic corn)*, aloe barbadensis (organic aloe powder)*, magnesium silicate, zinc stearate, ricinus communis (organic castor seed oil)*, vitis vinifera (organic grape seed oil)*, vaccinium corymbosum (organic blueberry seed oil)*, punica granatum (organic pomegranate seed oil)*, rubus idaeus (organic raspberry seed oil)*, actinidia chinensis (organic kiwi seed oil)*, vaccinium macrocarpon (organic cranberry seed oil)*, fragaria ananassa (organic strawberry seed oil)*, euterpe oleracea (organic acai berry)*, lycium chinense (organic goji berry)*, jojoba esters, tocopherol (Vitamin E), ricinus communis (organic castor seed oil)*, extracts of thymus vulgaris (thyme extract), melaleuca alternifolia (tea tree extract), rosmarinus officinalis (rosemary extract) and citrus sinensis (sweet orange oil). May contain: mica, iron oxides. * = Certified organic ingredient

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Most Helpful Customer Reviews


This feels so good on my eyelids! It feels clean and layers nicely with different eyeshadow brands. I would purchase it again.

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Like the color but it wasn't anything I'd recommend over any normal eye shadow for half the price. It's nice for adding a darker smoldering look to the corners though.

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Love that it's natural and wears well all day. I can apply a light coat and get a perfect, not too dark, shade that doesn't fade. My new favorite eye shadow!

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Love it

This eye shadow has become my number one eyeshadow and use it frequently. I have oily lids to begin with and have to use a eyelid concealer to keep any kind of eyeshadow from creasing. I love the deep, rich color of this shadow which is perfect for my blue eyes. It is especially wonderful when using a damp eye brush for a more dramatic yet vibrant look. Highly recommend this product.

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I love this shadow! It is so smooth and light and is the perfect color for my blue eyes. It goes on easy and has real staying power.

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