Editor's TipEditor's Tip

Make sure you never run out of this elusive scent by picking up the matching 100 ml bottle.

Juliette Has a Gun

Birchbox Breakdown

Romano Ricci, the self-described “offbeat dandy of the perfume world,” used only a single element to create this minimalist perfume. Ricci takes Shakespeare’s ill-fated heroine as the inspiration for his line, giving her a 21st century makeover. Not a Perfume is a unique, minimalist scent that uses just a single note.

How it Works

Even if you’ve never heard of Cetalox, you’ve undoubtedly picked up its scent. Used as a back note in thousands of fragrances, Cetalox (a synthetic substitute for grey amber) takes center stage in Not a Perfume. The result is clean and pure, as well as being allergen-free.

How to Use

Spritz on pulse points and take charge as the leading lady in your own life.

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

2,108 Reviews
4.1 out of 5 stars
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1087
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497
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274
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117
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Most Helpful Customer Reviews

LOVE!
Sampled

Oh. My. Goodness!! I love this! My boyfriend couldn't get enough of this either! He said it's his new favor smell for me!

5
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Not a fan
Sampled

I felt the smell was overwhelming and wasnt a scent I would wear. I don't think I would purchase this in the future.

1
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Not my scent
Sampled

This is the first perfume sample I've received that I have not used up. I wore it once, but was not a fan of the scent at all.

2
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okay but a little too masculine for me
Sampled

the scent was nice but smelled too masculine for my personal preference...plus a little strong for being called "not a perfume"

3
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Fantastic
Sampled

This scent is amazing! Everywhere I go people ask me what I'm wearing! It's fantastic, light and floral! I will def be buying!

5
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Works on anyone
Sampled

Myself, my sister, and a number of out girlfriends love this scent on us, and we normally gravitate to totally different fragrances.

5
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Clean scent
Sampled

The scent was light and fresh, although not really my style. Reminded me more of a soap than a scent

3
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Awesome Product
Sampled

I love this perfume! It has such a unique and elegant scent and I get compliments on it all the time!

5
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Light and different scent
Sampled

Beautiful scent! I love that it's not your standard perfume while remaining girly and fresh. Not too heavy and easy to wear everyday. Will purchase for sure!

5
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Subtle yet a statement perfume
SampledPurchased

I have never received more compliments on a perfume. The smell
Is subtle yet makes a statement as it's not a scent that you will find just anywhere. It's unique, yet perfect for everyday.

5
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