Editor's TipEditor's Tip

Once you've added the moisture moisture and shine back to your strands with this hydrating shampoo, strengthen and soften them with Kérastase Masque Chroma Riche - Treat conditioner.

Kérastase

Birchbox Breakdown

Highlighted and color-treated hair can easily become dry and damaged. Most color-specific products temporarily mask the problem, the haircare equivalent of slapping a band-aid on a gaping wound. Kérastase’s Bain Chroma Riche shampoo is different: the formula actually repairs texture to give you softer, healthier, and shinier hair. Not only will your tresses look more beautiful, but they’ll also smell amazing—a nice perk.

How to Use

Thankfully, this shampoo suds really easily so you don’t have to do a ton of work. Just apply a quarter-sized amount onto wet hair, work into a lather, and rinse completely.

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Product Reviews & Sample Feedback

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46
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Most Helpful Customer Reviews

Kérastase Bain Chroma Riche - Cleanse

I have been using this product for approximately 3 months now. What a differeece it has made. My color lasts longer, my hair feels like butter when used with the conditioner. Trick told by a stylist was to condition first than shampoo....best advice I ever got!!

5
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Can't Get Over the Smell!

I read some of the reviews that said they loved the smell, and quite frankly, I don't get it. Not only did it take my breath away (and not in a good way) in the shower, but it left my hair feeling sticky and hard to manage. I received this in my Mystery Pack, and was pretty excited about trying it. I rarely write a review about something unless I absolutely love it, or in this case, want to warn others. It may end up being great for you, but I wouldn't spend the money unless I sampled it.

1
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Not a do over!

I received this product in my Mystery Pack, so I don't have to write a review, but I feel so strongly about this product I am. I was hopeful to find a cleanser that would help protect my colored hair. But after 2 washes my hair was left feeling gross. It was heavy, and despite the fact that I use Beauty Protects - leave in conditioner I still couldn't run my fingers through my hair. I usually only wash my hair every other day, but I had to wash my hair both times, the day of this cleansers wash. Not recommended.

1
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Shiny hair envy
Purchased

Just a small drop of this shampoo is needed. It lathers nicely. It does not weigh down my thin hair and I always get compliments for my shiny hair.

4
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Great shampoo
Sampled

I loved the way my color treated hair shined and styled after this shampoo. There were plenty of suds to spread around so it is eary to use.

5
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nice...
Sampled

Got a sample, loved it! Just have to remember which one it was that I liked so much...get lots of hair samples...but don't stop!!! Have had some fabulous stuff!

4
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Great Shampoo

I love this shampoo. I bought the special birch box for color treated hair and loved everything in it. The shampoo is a luxury along with the condition and mask that was included in the box. If you dye your hair every 6 weeks like me this is a must have brand.

5
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LOVE IT
Sampled

I cannot say enough about Kerastase products, they are AWESOME. The price is a bit ouch....but once you use these products the cost will be a distant memory. It makes your hair feel healthy, soft and well hydrated.

5
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My stylist recommends this product
Purchased

I have color treated hair, and grey hair that is stubborn about keeping its blonde color. This shampoo does a nice job helping to keep my color fresh. I feel like it does dry my hair a bit, so using a nice conditioner (like the Kerastase color conditioner) is a good idea when using this product.

4
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Heavy but rich

All Kerastase products are high quality, effective, and extremely concentrated. If you have short to collarbone length hair, the investment is worth it if you rotate 2 or 3 shampoos and do not wash daily. This product is exceptional for Afro/Caribbean hair, dry thick hair and heavily processed hair. Lots of moisture and shine.

4
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