Editor's TipEditor's Tip

Check out more of this year's CEW finalists and winners right here in our Shop.

Birchbox Breakdown

If you’ve ever felt overwhelmed by your drugstore’s beauty aisle offerings, here’s something to help you cut through the clutter: the Cosmetic Executive Women (CEW) Insiders’ Choice Beauty Awards. Dubbed “the Oscars of the beauty world,” this annual event gathers over 6,000 industry pros to vote on the year’s best and brightest products. Every all-star in this box was a finalist in this year’s awards. So go ahead—sample this exclusive collection, from a life-changing hair serum to a breakthrough mascara. Once you’ve fallen in love, hop over to your local drugstore to replenish your favorites. A $36 value!

How it Works

This box is filled with some of the year’s most awesome finds. Our CEW pick for greatest lather? Dove Go Fresh® Restore Body Wash, a gentle cleanser that leaves skin feeling nourished and revitalized (and the fruity scent is an added bonus). Follow with Simple® Protecting Light Moisturizer with SPF 15, an oil-free, vitamin-rich hydrator that defends skin from solar rays with a weightless UV shield. For gorgeously thick, winged-out fringe, try L'Oréal Paris Voluminous Butterfly Mascara, which features a breakthrough volumizing brush to lift and lengthen every last lash. Toss Vaseline® Lip Therapy® Rosy Lips in your purse, which deeply moisturizes and has a lovely rose tint, and add a swipe of Burt's Bees® 100% Natural Lip Gloss in Spring Splendor, which offers pearly-pink color and shine via natural oils. For salon-rivaling sleekness and luster, apply TRESemmé® Keratin Smooth Keratin Infusing Serum, our new favorite frizz-fighter extraordinaire.

How to Use

Each box contains:
Dove Go Fresh® Restore Body Wash
Simple® Protecting Light Moisturizer with SPF 15
L'Oréal Paris Voluminous Butterfly Mascara
Vaseline® Lip Therapy® Rosy Lips
Burt's Bees® 100% Natural Lip Gloss in Spring Splendor
TRESemmé® Keratin Smooth Keratin Infusing Serum

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

727 Reviews
4.8 out of 5 stars
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606
4 Star
97
3 Star
24
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Most Helpful Customer Reviews

I give 5 Stars on this box
Purchased

This box was amazing. I love the hair serum sample. The body wash smells so good. And the two lip products keeps my lips so soft and smooth. I can't wait to use up my samples too buy the full product of this box.

5
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Mass drug store
Purchased

I don't like some of the products that came in this box because I don't feel they are up to the standards of what I normally get from birch box. I loved the little vaseline though, but seriously prefer my yu-be

3
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awesome
Purchased

I loved this box. It was my favorite everything in here I used and still have ..which was several month's ago. A little of everything

5
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Fun finds from the drugstore
Purchased

This is a fun collection of products from the drug store. It is nice to try some new things that I can just pop by the store and pick up.

5
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Awesome
Purchased

Really loved this box I highly recommend everyone get this. I really love the simple moisturizer, my least favorite was the Burt bees lipgloss it was terrible and sticky.

5
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Great
Purchased

I love all Birchbox editions this is a sample that was new to me, i always thought the more expensive the product had to be better, but in this box I came across drugstore products that one awards from the CEW, and turned out to love them all

5
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Love it!
Purchased

A great sample box for things you can find at your local drugstores! The full size mascara is the best thing in the box and makes my lashes look great!

5
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my best birchbox purchase!
Purchased

this is the best purchase i've ever made on birchbox! this entire box has got to be worth 3x what you pay for it! Plus i loved EVERYTHING that's inside.

5
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Limited Edition: Mass Appeal – 2014 Birchbox for CEW
Purchased

All the products were wonderful simple staples that anyone needs. The mascara was great and didn't flake. Hair serum put an extra shine in and kept hair from frizzing on damp days. Overall the kit was wonderful! Thanks

5
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credit box
Purchased

I was a little hesitant to get this box thinking I wouldn't use much of what was in it, but I'm really glad I got this box. The mascara is GREAT, and the tresseme hair product is great

5
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