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Editor's Tip Editor's Tip

Everybody loves a brighter smile. Luster Premium White has racked up awards from Nylon, Real Simple, and Allure magazines.

Luster Premium White Luster NOW! Toothpaste + Distinctly White Set

$19.00 Ships Free
4.5 oz. – Luster NOW! Instant Whitening Toothpaste, 4 fl. oz. - Distinctly White Accelerator Mouth Rinse, 0.27 fl. oz. - Distinctly White Super Whitener Gel

Availability: Out of stock


Birchbox Breakdown

Let’s face it: Whitening strips can be messy, not to mention the cause of painful (nay, excruciating) tooth sensitivity. Who needs that? Avoid the pitfalls of scoring a squeaky-clean smile with this dentist-developed, clinically tested kit. As the name implies, it’s made for people who want whiter teeth in the here and now—without the risk of increased sensitivity. True to its promise, it delivers the bright-white goods in just two to three days.

How to Use

Brush twice a day with the toothpaste. After brushing and flossing, measure out one tablespoon of the Accelerator Mouth Rinse. Swish around your mouth for ten seconds. Next, shake the Super Whitener Gel bottle and gently coat each tooth with the gel, focusing on your front six “smile teeth.” Wait 30 seconds for the gel to dry before touching your teeth with your lips or tongue, and wait ten minutes for whitening to take effect. Repeat for a total of 12 treatments, with as many as four treatments per day.

Luster NOW! Instant Whitening Toothpaste: Sorbitol, Silica, Water, Propylene Glycol, Sodium Lauryl Sulfate, Flavor, Sodium Phosphate, PVM/MA Copolymer, Cellulose Gum, Sodium Benzoate, Potassium Acesulfame, Xanthan Gum, Tetrasodium Pyrophosphate, Titanium Dioxide, FD&C Blue 1.

Accelerator Mouth Rinse: Water, Glycerin, Polysorbate 20, Sodium Bicarbonate, Alcohol Denat., Mentha Piperita (Peppermint) Oil, Sucralose, Benzalkonium Chloride, Sodium Carbonate, FD&C Blue 1.

Super Whitener Gel: Alcohol, Methyl Hydrogenated Rosinate, Urea Peroxide, Zinc Oxide, Hydroxypropylcellulose, Mentha Piperita (Peppermint) Oil, Menthol, Sucralose.

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Most Helpful Customer Reviews

Whiten your teeth for a few hours? What?

There is no hydrogen peroxide in this toothpaste or even sodium tripolyphosphate. Their patented "Bluverite" technology is nothing more than a temporary bluing agent. Or, more frankly, a subtle blue dye that does nothing except tint your teeth slightly blue so they appear whiter for a set period of time.

Was this review helpful to you? Yes | No 19 of 20 found this review helpful. Was this review helpful to you? Yes | No
Better results with store brand

This product did nothing for me. I use a store-bought whitening toothpaste that is a fraction of the price and get better results than using this product.

Was this review helpful to you? Yes | No 5 of 5 found this review helpful. Was this review helpful to you? Yes | No

It didn’t lather. Short time using so didn’t see difference

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Uh it was toothpaste? It was fine, minty, cleaned my teeth. Kind of expensive though for toothpaste. Probably won't ever buy this.

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Bright White

I still use this product to this day. It is great for brushing right before going out for that extra pop of white. Not to mention it tastes good.

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