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Editor's Tip Editor's Tip

Once your strands are cleansed, follow with Madison Reed Nourishing Color-Enhancing Conditioner.

Madison Reed Nourishing Color-Enhancing Shampoo

$25.95 Ships Free
8 fl. oz. / 235 ml

Availability: In stock

$25.95

Birchbox Breakdown

We’re always on the hunt for our next favorite hair color. When we finally find it, there’s no way we’re letting that perfect caramel (or copper, or maybe chestnut?) drip down the drain the first time we lather up. This shampoo seals color to strands and protects it from shade-altering UV rays. What’s more, the nourishing formula undoes damage from coloring, styling, and other treatments, so our new hue can truly shine.

How to Use

This formula eschews color-stripping sulfates (plus parabens and gluten), instead relying on coconut oil to cleanse hair. For extra hue-preserving power, a protein from the lupine flower shields hair from UVA and UVB rays. Keratin and quinoa (yes, it’s even good for your hair) give strands bounce and strength, while argan oil and aloe boost smoothness and shine.

Water, Sodium Lauroyl, Methyl Isethionate, Cocamidopropyl, Betaine, Sodium Cocoyl Isethionate, Disodium Cocoamphodiacetate, Aloe Barbadensis Leaf Juice, Glycol Distearate, Cocamidopropyl, Hydroxysultaine, Guar Hydroxypropyltrimonium Chloride, Keratin, Hydrolyzed Keratin, Hydrolyzed Lupine Protein, Hydrolyzed Rice Protein, Hydrolyzed Quinoa, Glucono Delta Lactone, Panax Ginseng Root Extract, Argania Spinosa Kernel Oil, Hydroxypropyltrimonium Honey, Silicone Quaternium-3, Panthenol Trideceth-12, Calcium Gluconate, Polyquaternium-10, PEG-120 Methyl, Glucose Dioleate, Sodium Cocyl Glutamate, Sodium Benzoate, Phenoxyethanol, Ethylhexyglycerin, Fragrance

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259
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Most Helpful Customer Reviews

Fine shampoo
Sampled

This shampoo is fine but it's hard to tell if it is good at preserving color with such a small sample. I did not like the smell either.

3
Was this review helpful to you? Yes | No 1 of 1 found this review helpful. Was this review helpful to you? Yes | No
Eh
Sampled

It's pretty standard shampoo and conditioner didn't do anything overly special.

3
Was this review helpful to you? Yes | No 1 of 1 found this review helpful. Was this review helpful to you? Yes | No
Pew!
Sampled

I really did not care for the scent of this and it took 2 washes to get my hair clean. For some i guess that means it's mild but to me its just time consuming and tedious. Performance was just ok. I won't be purchasing.

3
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Best shampoo ever
SampledPurchased

This is the absolute best shampoo I've ever used. Since I started using it my hair is so much shinier and healthier. I don't really get split ends anymore and my hair just overall looks healthier. This is the only shampoo I use now. I recommend it to everyone with fine wavy hair!

5
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So Great
SampledPurchased

A lightweight every day shampoo that leaves hair silky and light, and doesn't fade your color. Who could ask for more?

5
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