Editor's TipEditor's Tip

It isn't waterproof, but it certainly has staying power. No need to reapply before post-work cocktails.

Benefit Cosmetics

Birchbox Breakdown

This longtime favorite has an oversized wand and superdark formula to give you ultra dramatic lashes. The famously big, bodacious brush coats lashes with the ultra-black formula, creating volume and thickness.

How to Use

Starting at the roots, apply in a back-and-forth motion to create depth. Then, if you like, add extra coats for length.

Water (Aqua), Iron Oxides (CI 77499), Beeswax (Cera Alba), Paraffin, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Polybutene, Triethanolamine, Hydroxyethycellulose, Phenoxyethanol, Blyceryl Distearate, Acacia Senegal Gum, Glyceryl Stearate, Panthenol, Sodium Polymethyacrylate, Methylparaben, Glycerin, Butylparaben, Ethylparaben, Isobutylparaben, Propylparaben, Simethicone, Citric Acid

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

596 Reviews
4.2 out of 5 stars
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313
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156
3 Star
79
2 Star
32
1 Star
16
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Most Helpful Customer Reviews

Doesn't last at all
Purchased

Within two hours of my day starting, I always have black smudges under my eyes from my mascara. By the end of the day, there's hardly any left on my eyelashes. Not a fan and won't buy again.

1
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It's OK.
Purchased

I usually love anything from Benefit but I found this mascara to be pretty average. And it dried out quickly which surprised me. I do know many friends who love this mascara though. I just didn't care for it as much. Worth a try though.

3
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do not recommend
Purchased

This mascara does not last very long and I didn't notice much a difference after applying. After only a couple of hours it smudges, leaving raccoon eyes. Did not notice any added volume or thickness on my own lashes.

2
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All time favorite!

If I had to use one mascara for the rest of my life, it would be this one! I love the brush and the smooth consistency. It does not clump on your lashes or on the brush at all and a tube usually lasts me about three months, even with two-coat applications and sometimes two applications per day. Definitely one of my tried and true products!

5
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Bad Gal gives you lush lashes
Purchased

I've been blessed with long, thick lashes - but have recently started to thin. Bad Gal really gives me the boist I need. I loce this wond. It really separates and thickens my lashes.

4
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The original

This is the original Benefit mascara. It has a huge brush that I loved once I got used to it. It is dramatic and pretty but did tend to smudge on me.

3
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benefit fan
Purchased

i am a big fan of benefits mascara. i usually purchase "They're Real" but wanted to try something different. I think this gives the same intensity, maybe a little more.

4
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Great Mascara

I have fairly long and thick lashes, but this mascara definitely helps define the lashes more. I had great more volume and length. I almost feel like I do not need more makeup when I wear it.

5
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not the mascara for me

I purchased this mascara at a big box store after it was recommended to me by several friends. Unfortunately, this did not give me the bang I was looking for. I wear contacts so my eyes are sometimes watery, and this would smudge this mascara.

3
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Fave

I've bought this previously and i loveddddddd it! Would definitely buy it again when i get enough points. Adds so much length to your lashes!

4
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