I have TONS of primers for my face and eyelids. But I received a sample of this primer and I absolutely LOVE it! As always with Benefit, the packaging is adorable, and I use it for my eyelids, which have a tendency to become oily at times, especially during the hot Arizona weather. It's soft and creamy, and has a neutral tint to it, but is very faint, not obvious. There is no odor. And most importantly, it keeps my shadows from creasing. This product would be great for anyone with dry, normal, or oily/combination skin of any skin tone. I was so in love with the sample, I had to purchase the full size. It has become one of my favorite eye primers ever! Occasionally I find Benefit cosmetics to be "gimmicky", but this really does work! Love it! Thank you, Birchbox!