I switched to this pencil after being a longtime Anastasia brow devotee. I love this pencil so much! It has a buildable pigment, it's precise, and true to the description, it really doesn't fade from my brows by the end of the day (even lasts through a sweaty barre class!) It doesn't have that obnoxious feeling to it that gel gives to your brows (you know, that flaky/stiff feeling!).
My only complaint is that using this daily, it runs out very quickly - I have to replace mine every 10 weeks or so.