Editor's TipEditor's Tip

Give your Bambi eyes more definition by using high-impact eyeliner. For a pencil that won’t quit, opt for Mally Beauty Evercolor Starlight Waterproof Eyeliner Singles.

Mally Beauty

Birchbox Breakdown

Back before she founded Mally Beauty, celebrity makeup artist Mally Roncal had to MacGyver the perfect mascara for photo shoots. Her amazing beauty feat involved mascara from Italy, black pigments from Japan, and a diamond-cut lash comb from Paris. (Talk about a lot of frequent-flyer miles.) Now, she’s combined the essence of those ingredients into one product. Her clump-free Volumizing Mascara lifts and plumps lashes, leaving them long and luscious in just a few strokes.

How it Works

The silky wax-and-powder formula sticks to lashes, thickening and lengthening them beyond your wildest lash dreams. While this formula isn’t waterproof, we’ve found that it stands up to high humidity and the not-so-forgiving summer heat.

How to Use

By now, you’re probably an old pro: Just wiggle the wand from the roots to the tips of your lashes. Apply two coats for a more dramatic effect.

Water (Aqua Purificata) Purified, Synthetic Beeswax, Paraffin, Stearic Acid, Acacia Senegal Gum, Triethanolamine, Butylene Glycol, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate, Polybutene, Tricontanyl PVP, Phenoxyethanol, Hydroxyethylcellulose, Methylparaben, Propylparaben, Polyquaternium-65, Hydrolyzed Rhodophycea ExtractMay Contain: Mica (CI 77019), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491,CI 77492, CI 77499), Carmine (CI75470), Ultramarines (CI 77007), Ferric Ferrocyanide (CI 77510), Ferric Ammonium Ferrocyanide, Chromium Oxide Greens (CI 77288), Chromium Hydroxide Greens (CI 77289)

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

2,100 Reviews
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52
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Most Helpful Customer Reviews

Best mascara EVER

I am soo glad that Birchbox now has Mally (not that I have gotten any in my box- let's change that BB)- I have been using her products for years & this masacara can NOT be beat. Seriously- it is the most amazing eyelash transformation ever when you put it on. My lashes look atleast 3 times longer & thicker when I put on this masacara. I love Mally & can not begin to put into words how much I love ALL of her products. Seriously- If you have not tried any of her items yet- it is time to!!!

5
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Volumizing? Yes! Messy? Yes!
Sampled

The volumizing of this product is really impressive. My lashes look great right after it's applied. But, it absolutely does not wear well for very long. When I wear it, it smudges so quickly! I'm quite disappointed by that aspect.

3
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Best of the Best
Sampled

This product has been one of the best things I've ever got in my Birchbox. I wish they would send me more cause I love it so much!

5
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Beyond disappointed
Purchased

After reading the raving reviews about this product, I decided to go for it. I'm new to the brand and was excited for what seemed like a miracle mascara. I was throughly let down. Not only does it perform worse than most drug store mascaras I have, there's a serious design flaw with the tube opening and the wand. I don't pump my mascara wand at all, and somehow the brush becomes loaded with product, and it's impossible to get it back in the tube. When you stick the wand back in, all the product gets left behind on the opening. I find myself fiddling with trying to scrape product off for more than 5 minutes every single time I used it. And with the formula being not at all impressive, it's not worth the hassle. Seriously ladies, do not purchase it. It's the first ever product I've had to return to Birchbox and I'm angry for even having taken the chance to being witb.

1
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INCREDIBLE formula
Purchased

I had never been someone who had been loyal to a brand of mascara, but I got a full size sample of this months ago, and this changed my opinion completely. My eyelashes looked long and wispy, but with plenty of volume, without all the clumping. So brand loyal now.

5
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Good Mascara

This mascara is really good. Make lashes look really long and thick. No clumping, lasts all day. Would buy again.

5
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Not what I was hoping for..
Purchased

This mascara was a letdown for me..I've read such great reviews and saw it on a top ten best mascaras list. It really didn't do anything as far as volume or length for me. It made me feel like my lashes were shorter than other mascaras. I hope to have better luck trying something else.

2
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Great mascara!

The Mally Beauty Volumizing Mascara does exactly what it says it does. It is great at volumizing your eyelashes especially if you have thin and short lashes. Love it!

5
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overall not the best
Purchased

Ok I've been using a drugstore mascara for years and decided i needed a change. I truly saw little difference in this product - though it is a good mascara - i saw no specific volumizing effect. I even tried curling lash after first coat as well and still nothing much. Though the mascara holds up and looks fresh all day - i really found nothing special about the volumizing. In mine - alot of product comes out on the brush and it is difficult to get off - i wiped a lot on a fresh tissue so my lashes didn't clump together. May have to try and different one next time.

3
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Mally Beauty Volumizing Mascara
Sampled

This mascara is definitely one of my new favorite birch box products. It made my lashes feel longer. It lasted throughout the day without clumping or smudging.

4
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