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Editor's Tip Editor's Tip

For a glamorous evening look, pair with Marcelle’s BB Cream Golden Glow, which has light-reflecting pigments that create a natural radiance.

Marcelle Twist Push Up Mascara

$16.00 Ships Free

Availability: In stock

$16.00

Birchbox Breakdown

Most of us are, er, intimately familiar with the shaping power of well-constructed undergarments. Enter Marcelle’s Twist Push-Up Mascara, which creates the same effect for eyelashes. Its adjustable brush both defines and adds volume to lashes, resulting in that coveted doe-eyed look. Plus, the coal-black mascara is hypoallergenic and perfume-free, and it doesn’t clump or flake off.

How to Use

Apply to eyelashes with the brush in its regular position, then rotate end to twist bristles together, and apply a second coat.

ACACIA SENEGAL GUM, ACRYLATES COPOLYMER, AQUA/WATER/EAU, BUTYLENE GLYCOL, C18-36 ACID TRIGLYCERIDE, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, EDTA, GLYCERYL STEARATE, HYDROXYETHYLCELLULOSE, KAOLIN, METHYLPARABEN, PALMITIC ACID, PHENOXYETHANOL, POTASSIUM SORBATE, PROPYLPARABEN, STEARIC ACID, SYNTHETIC BEESWAX, TRIETHANOLAMINE. MAY CONTAIN IRON OXIDES.

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Most Helpful Customer Reviews

a serious mascara!
Purchased

i recently discovered this brand through birchbox. as a libra, i really like options, and i also have a friend named marcelle, so i couldn't resist trying this mascara. :)

this mascara is not for makeup novices. this truly is a serious mascara with two different brushes in one package. when you first pull the wand out, the brush is extended and you apply one coat with the brush in that position for long, defined lashes. then, if you twist the base of the wand, the brush compresses for volume. you can either re-dip the wand or use the leftover mascara on the second step. either way, this combo creates perfectly defined lashes with no clumps and no wilting.

be warned though, that this is not really for a quick swipe of mascara when you're running out the door (if you're going to do that, i suggest skipping the first step and using the compressed brush). i also do not recommend two coats using only the extended brush because i wound up with lashes that looked incredibly fake. you need to pay attention with this one but it's well worth it.

4
Was this review helpful to you? Yes | No 31 of 31 found this review helpful. Was this review helpful to you? Yes | No
Holy Eyelashes, Batman!
Purchased

I adore this mascara, and I love that it can work for day and night looks equally. Need a quick eye booster for work, just twist the brush down for volume, apply, go forth, and blow daily annoyances away with the category 4 hurricane that will undoubtedly be started when you bat your eyes. Date night? Start with the un-scrunched lengthening brush, allow to dry a little (not totally) then follow up with a coat with the twisted down version for eyes that say "Yes, hello, I'm fabulous. Pay attention to me now."

4
Was this review helpful to you? Yes | No 8 of 8 found this review helpful. Was this review helpful to you? Yes | No
SO amazing!
Purchased

I was looking for a new mascara because the one I had been using or years was discontinued! I was heartbroken. I was looking through birch box's mascara's when I found this one. Its completely amazing, the first coat lengthens your lashes, then the second one makes it look full. Usually doing my mascara I would use two different mascaras, but not anymore! I would definitely recommend this to anyone thats obsessed with their lashes.

5
Was this review helpful to you? Yes | No 6 of 6 found this review helpful. Was this review helpful to you? Yes | No
Love this Masacara!
Purchased

This mascara is like having two different mascara brushes built into one so you get volume and length with your lashes. I absolutely love it. It doesn't flake and it's easy apply. I use the short side first to get the volume and them I twist it up for the long side to finish my leashes and get the length and definition of my lashes. Definitely ordering again.

5
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One of my top 5
Sampled

Pretty good lash maker one of my top 5 maybe 5 it makes your lashes long just dies not last long and runs more then other brands I used it if you check yourself thenthe rin you can stay on top

4
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