I normally don't get very excited about hair products because generally I don't notice anything special about most of them. This nourishing mask is the greatest thing to ever happen to my hair. After two uses, there was a noticeable difference in my hair, it was softer and much less frizzy. My hair is fairly wavy, but is fine, so I get a lot of frizzies... this product is great for it! I highly recommend the product!