... as in epic. This stuff is so great. I put the argan oil on the ends of my hair, massage it into my scalp to promote growth, I put it on my face, mix it in my lotion for my legs. It has so many uses. After putting it on my elbows a few times they are baby soft. Also if you're scared to put an oil on your face, don't be. This oil absorbs into your skin and leaves it soft; it does not hang out on top of your skin making it oily and greasy. I've not had any increased breakouts since using this argan oil on my face, so fear not (1-2 drops every morning). It's a real multi-tasker!