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Editor's Tip Editor's Tip

Top off your stay-all-day shadow with sculpted brows, using Smashbox Cosmetics Brow Tech To Go.

Smashbox Cosmetics 24 Hour Photo Finish Shadow Primer

$21.00 Ships Free
0.41 oz.

Availability: In stock

$21.00

Birchbox Breakdown

If we can keep going strong through our busy schedules, from early morning coffee to late-night cocktails, you’d think our eye shadow could do the same—yet by mid-afternoon (if we’re lucky) it’s smudged, creased, or gone altogether. This primer keeps shadow picture-perfectly in place for a full day. After all, you never know when the perfect moment for a selfie will present itself.

How to Use

Smooth a thin layer onto clean lids with fingertips. After 30 seconds, brush on shadow in whatever look you please.

Dimethicone, Isododecane, Talc, Dimethicone Silylate, Trihydroxystearin, Disteardimonium Hectorite, Kaolin, Hydrogenated Polyisobutene, Polyethylene, VP/Eicosene Copolymer, Trioctyldodecyl Citrate, Tocopheryl Acetate, Lecithin, Triethylhexanoin, Bisabolol, Silica, Alumina, Ethylene/Methacrylate Copolymer, Propylene Carbonate, Sorbitan Sesquioleate, Caprylyl Glycol, Stearic Acid, Glycyrrhetinic Acid, PEG-40 Stearate, Isopropyl Titanium Triisostearate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Bismuth Oxychloride (CI 77163)

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Most Helpful Customer Reviews

This Primer Works Miracles

I have extremely oily eyelids (I guess that's a thing?) and all my eye makeup fades after a few hours. I've had no solution for this for YEARS. I read the reviews and tried this. It works amazing! My eyeshadow doesn't budge. My eyeliner stays about 99% of the time. I've never used a shadow primer before, so I'm in awe of how awesome this product works. If anyone has a better recommendation, let me know. But for me, this primer is a miracle worker and I'm no longer self conscious and looking in the mirror all the time to fix my melting eye makeup. I love this product!

4
Was this review helpful to you? Yes | No 9 of 9 found this review helpful. Was this review helpful to you? Yes | No
It works! It really really really works!
Purchased

I'm always cynical when it comes to beauty product claims. I figured 24 hours was marketing speak for 6 hours if you're lucky. This product really lived up to it's name! I've been using it for over two weeks now and yup, 24 hours is right. My cream, gel, pencil, and powder liners have been put tho the test with the primer. They look just as good as when I applied them at 6 am as when I washed them off at midnight and there were a few times where I fall asleep before washing my face and yup, 24 hours later my eyeliner did not budge and I had to break out eye makeup remover to get going for the day. My powder shadows didn't crease either. The other thing I'm trying to figure out is how to blend shadows while using the primer. That primer really locks that powder in there and it's been difficult of me to blend, but I'd rather have eyeshadow that stays put than perfectly blended eyeshadow that's out the door four hours later.

5
Was this review helpful to you? Yes | No 4 of 4 found this review helpful. Was this review helpful to you? Yes | No
Liked it BUT...
Purchased

Let me start by saying I liked how the primer worked. Not as much as the wand application of Smashbox liquid lid primer (which was sold out, and why I tried this one instead). The primer is thick, and it is harder to control the amount that squeezes out of the tube. It would be hard to come out, then when it did, it was too much. Once on the lids, nice smooth application providing a good base. Now for the worst part: 1 week and barely into the tube, the entire seam of the tube opened up so that it will not squeeze out the top and forms a hard crust at the exposed seam= non-functional. I will have to throw away the tube and will not be re-purchasing.

2
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Good Primer!
Purchased

I've been using this on my eyelids since I ordered it. I must say, I love it! It sets a clean plate for my eyeshadow and helps it last all day! Very happy with this Primer!

4
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Good primer

I have been using this for a week after using their foundation primer for a while and this definitely gets the job done. Like the foundation primer, it's lightweight and easy to apply. Would definitely recommend.

4
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