I am so pale that tanning outside is a big hazard; I either get a skin stinging sunburn or nothing at all. Tanning beds don't work and the spray tans offered (I have tried them all) are way too expensive especially when they end up peeling off. This tanner has a good olive tint to it, so there is no worry about it turning you orange - I can attest to that since I am a blonde version of Snow White. Before I apply this tanner, I like to make sure I moisturize for at least two days prior and drink plenty of water - hydrated skin is a must anyways. After freshly cleaning my skin I turn on a small fan in my bathroom and get to business. Lotion should go on your feet, elbows, and knees - and especially right below the knee! I apply the tanner everywhere and then take the excess tanner on my mitt and use it for my hands. I always sleep with the tanner on - I don't think four hours is enough, four hours will maybe get you a light tan. Afterwards, as long as you hydrate adequately, use lotion everyday after showering, and be extremely gentle if exfoliating, this tan can last you up to a week - and if you use a gradual tanner lotion it will last you even longer.
The tan that comes with this product looks amazingly natural and goes beautifully with any outfit and makeup!