Visit Us in New York City!

Stop by our flagship Birchbox store in SoHo to shop the best in beauty and grooming.

The Best of the Birchbox Shop

Discover the latest and greatest
in beauty and grooming.


Book a hair or makeup service
with one of our beauty pros.

Build Your Own Birchbox

Pick 5 stellar samples to
build your own Birchbox!

What's Happening At Birchbox SoHo

February 2017

Love is in the Air

And you’re our special someone! Whether your perfect day involves free lipstick or free chocolate (or both!), we're helping you look and feel your loveliest all month long.

Thursday, February 9

Breakfast of (Beauty) Champions

Subscribers and shoppers can start their day off on a sweet note with light bites and a mini makeover. Plus, even sweeter deals with one-day-only shopping offers (like $5 off a customized Birchbox).

Tuesday, February 14

Love is Free

Be ours this Valentine's Day and these freebies are yours. All day, we’re serving up champagne, chocolate, and lovable shopping perks.

Thursday, February 16

Complimentary Touch Ups with rms beauty™

From 12–6 p.m., find eco-friendly rms beauty™ products you'll heart with help from our pros. Then keep the party going from 6–9 p.m. with tips straight from the brand's founder, Rose Marie Swift. Walk-ins welcome!

Shop Birchbox Man

Discover the finest in grooming and lifestyle at the Birchbox Man Shop, located on the lower level of our SoHo store.


Monday – Saturday: 11 a.m. – 8 p.m.
Sunday: 11 a.m. – 6 p.m.


433 West Broadway
New York, NY 10012




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Get a monthly box of personalized grooming samples, plus a stylish accessory.