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Hang Out with Us At Birchbox SoHo!

We're here to help you discover a new beauty or grooming favorite, score free services, build your own Birchbox, and more!

Shop Your Favorites

Find the latest full-size beauty and grooming products.


Book a hair or makeup service
with one of our beauty pros.

Build Your Own Birchbox

Create a personalized box of five just-for-you samples.

What's Happening At Birchbox SoHo

May 2017

Yes, You May!

Brighter, longer days are on the way, and we're putting an extra spring in your step with self-tanning sessions, hair makeovers, and more. What else are we excited about this month? BirchboxMan is turning five—and we want to celebrate with the people that helped make it happen (aka you!).

Friday, April 7

Skincare 101

Retinols. AHAs. Jojoba oil. Making sense of skincare can be overwhelming. Find out which ingredients are best for your skin (and what they mean!) with a free 30-minute consultation.

Saturday, April 8

Complimentary stila Mini-Makeovers

Freshen up your look for free with stila makeup artist Caryn Bain. She's providing mini-makeovers and helping you find which products from the ground-breaking brand work for you.

Thursday, April 13

An Evening with Smith & Cult

Ingredient-savvy Smith & Cult makeup feels as great as it makes you look. Book an appointment to discover the brand with a free mini-makeover—and get a free full-size Lip Lacquer with the purchase two or more Smith & Cult products.

Class in Session!

Got questions? We're here to help. Join one of our free beauty classes this month.

Get Prepped: Become a primer pro. Learn about the first step to flawless makeup. (FREE)
Conquer Contour: It’s not as intimidating as it looks! Naturally define and sculpt your features with the celebrity-fave technique. (FREE)
Master Your Makeup Skills: This 90-minute, one-on-one master class offers a full makeover, plus pro tips on which products to keep, toss, and add to your makeup bag to achieve your ideal look. ($85 for a private session)

Shop Birchbox Man

Discover the finest in grooming and lifestyle at the Birchbox Man Shop, located on the lower level of our SoHo store.


Monday – Saturday: 11 a.m. – 8 p.m.
Sunday: 11 a.m. – 6 p.m.


433 West Broadway
New York, NY 10012