We freely admit it: Weve scheduled an important meeting or a sweaty workout class based on how good our hair looks. So the idea that a blowout could appear first-day flawless for an entire work week is a mighty attractive one. Recently, Birchboxs Director of Content Strategy and Social Marketing Rachel Jo Silver conducted an experiment to see how long she could stretch hers, reviving her hair with an arsenal of amika hot tools and styling sprays each morning. Here, she shares how she made a blowout last for the better part of a week (even through a particularly tough exercise session):
Rachel kicked off her experiment with squeaky clean hair, which she prepped with amikas Bombshell Blowout Spray before blowing it out. The omega-rich obliphica oil in this lightweight mist protects hair from damaging heat, leaving hair shiny and moisturizedand Rachel hoped it would help her break her previous blowout record of five days.
On the second day, Rachels straight hair was still going strong, but by 6 P.M. she was craving a refresh. I flipped my hair upside down and just blew it forward a bit to add volume, she says. No shampoo, no problem.
Three days in, Rachel gave her hair a boost with the amika Bombshell Blowout Thermal Brush. This brush is great for giving life to a few-days-old blowout and also adding volume to flat hair in general, she says. I used amika's Un.Done Texture Spray before the brush to really amp up the texture.
Rachel switched things up with a wavy look for day four, using amikas chic graphic printed curler. I sprayed Perk Up Dry Shampoo on my roots, then prepped the bottom half of my hair with The Shield Style Extending Spray to protect from heat and make my waves last longer, she says. Then I waved my hair as usual and finger combed Oil Treatment through the ends to add shine.
Heres where the challenge got interesting: Rachel headed to a (notoriously difficult) Brooklyn Bodyburn class in preparation for Birchbox VP of Brand Experience Mollie Chens wedding. While she ended up washing and restyling the front pieces of her hair afterwards, the rest of Rachels style stayed intact. Success!
A new personal best! Rachel beat her previous five-day streak by sprucing up her waves with dry shampoo and a curling iron. Lesson learned? A good hair day doesnt have to end after 24 hours (or 48, or 72).
Recovering gel manicure addict, amateur Spotify DJ, expert roller skater.